Yesterday, in a small invite-only event at The Park, New Delhi – Nokia launched the Nokia Music Store India. Mr. Jasmeet Gandhi, Head, Devices OPM & Services, Nokia was present at the event and discussed the vision and the roadmap for Nokia Music Store.
The store will provide access to over 3 Million DRMed Tracks for purchase and download to your Nokia devices. It is worth wondering why Nokia wants to keep Ovi and Music Store separate, as compared to its competitor iTunes.
When asked about this competition with iTunes, Jasmeet preferred to walk the diplomatic path by saying that iTunes caters to a different audience group.
When asked about the DRM on the tracks, there was an enthusiastic reply by Jasmeet that to keep it legit, we have to use some form of DRM. We went with the WMA Specifications. However, if the consumers want it and the labels are ready to provide it, we will certainly facilitate DRM-free music. Even though labels might not provide it ever, thats an encouraging statement coming from a leading company. But then, it can also be diplomatic.
The later half of the event was hogged over by the rock-fusion band Advaita, who performed some songs from their new album – Grounded in Space. The album is also featured on the Nokia Music Store. I must agree, they had some serious stuff going on there.
Look out for our upcoming reviews of Nokia Music Store and the album Grounded in Space.
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